US Finance Guides (“US Finance Guides,” “we,” “us” or “our”) respects your privacy. This Privacy Policy explains how we collect, use, disclose, and protect personal information when you visit or use https://www.usfinanceguides.com/ and its related pages, forms, tools, and services (collectively, the “Site”).

By using the Site or submitting information through it, you acknowledge the practices described in this Privacy Policy.

Our Role

US Finance Guides is an online financial marketplace. We help consumers explore financial product opportunities and connect with third-party providers, including providers of loans, credit cards, insurance, debt-related products, and other personal-finance products.

We are not a lender, credit card issuer, insurance company, debt settlement company or provider of every financial product displayed on the Site. Third-party providers make their own decisions about eligibility, approval, rates, fees, terms, coverage, and other product conditions.

Information We Collect

We may collect information you provide directly to us, information collected automatically when you use the Site, and information we receive from third parties.

Information You Provide

Depending on how you use the Site and the type of financial product you are exploring, we may collect:

• Identifiers, such as your name, email address, telephone number, mailing address, ZIP code and date of birth;
• Financial and application-related information, such as employment status, income information, housing information, requested loan amount, debt-related information, or other details relevant to your request;
• Information about the product or category you are interested in;
• Information you provide in communications with us, including questions, comments or customer-service requests; and
• Any other information you choose to submit through the Site.

Please do not submit sensitive personal information that is not requested through the applicable form.

Information Collected Automatically

When you access the Site, our service providers and we may automatically collect certain technical and usage information, including:

• IP address;
• Browser type and device information;
• Operating system;
• Pages viewed, links clicked and time spent on the Site;
• Referring and exit pages;
• Approximate location derived from your IP address; and
• Cookie identifiers and similar online identifiers.

We may use cookies, pixels, web beacons and similar technologies to operate the Site, remember preferences, understand Site usage, measure advertising performance and improve our services.

How We Use Information

We may use personal information to:

• Provide, operate, maintain and improve the Site;
• Process and respond to your requests;
• Identify or facilitate connections with providers or financial opportunities that may be relevant to your request;
• Communicate with you about your request, the Site or related services;
• Analyze Site performance, usage and trends;
• Maintain security, detect fraud and protect against unlawful activity;
• Comply with applicable laws, regulations, legal processes and enforceable governmental requests; and
• Enforce our Terms of Use and protect the rights, privacy, safety and property of US Finance Guides, users, providers and others.

How We Share Information

We may share personal information in the following circumstances:

With Financial Product Providers and Partners

When you submit a request through the Site, we may share information from that request with third-party providers, partners or networks that may offer products or services related to your request. These parties use their own eligibility criteria and determine whether to present an offer, approve an application or provide a product.

Once you interact with a third-party provider or visit its website, its privacy policy, terms and disclosures apply to information it collects or receives.

With Service Providers

We may share information with vendors and service providers that help us operate the Site or provide services on our behalf, such as website hosting, analytics, security, communications, customer support and technical services.

For Legal, Security and Business Purposes

We may share information when we think sharing is necessary to comply with law, respond to legal process, protect rights or safety, investigate fraud or security issues or to enforce our agreements.

We may disclose information when we believe disclosure is necessary to comply with law, respond to legal process, protect rights or safety, investigate fraud or security issues, or enforce our agreements.

We may also share information in connection with a merger, acquisition, financing, reorganization, sale of assets, bankruptcy or other business transaction.

With Your Consent

We may share information in other ways when you direct us to do so or provide consent.

Third-Party Websites

The Site may link to websites operated by third-party providers, advertisers, or other parties. We are not responsible for the privacy practices, content, security, or policies of those sites.

We encourage you to read the privacy policy and terms of each third-party website before submitting personal information or applying for a financial product.

Cookies and Similar Technologies

Cookies are small text files placed on your browser or device. We may use cookies and similar technologies for essential Site functions, analytics, fraud prevention, advertising and measurement.

You can usually manage cookies through your browser settings. Disabling cookies may affect certain Site features or functionality.

We use third-party analytics and advertising providers that may collect information about your activity on this Site over time and across different websites or online services.

Advertising and Interest-Based Advertising

We may work with advertising partners that use cookies, pixels or similar technologies to measure advertising performance and show advertisements that may be more relevant to your interests.

You may be able to limit certain interest-based advertising through your browser settings or industry opt-out tools. Your choices may be browser- or device-specific and may not prevent all advertising.

How Long We Keep Information

We retain personal information for as long as reasonably necessary to fulfill the purposes described in this Privacy Policy, comply with legal obligations, resolve disputes, enforce agreements and maintain appropriate business records.

The amount of time we retain information depends on the type of information, the reason it was collected, legal requirements, and our operational needs.

Data Security

We use reasonable administrative, technical and physical safeguards designed to protect personal information from unauthorized access, loss, misuse, alteration or disclosure.

However, no website, transmission or storage system is completely secure. We cannot guarantee the absolute security of information submitted through the Site.

Your Privacy Choices and Rights

Depending on where you live and applicable law, you may have rights regarding your personal information. These may include the right to request access to, correction of, deletion of, or information about the personal information we hold about you.

To submit a privacy request, contact us at:

Email: info@usfinanceguides.com

We may need to verify your identity before fulfilling a request. We will respond to verified requests as required by applicable law.

California Privacy Rights

If you are a California resident, you may have rights under the California Consumer Privacy Act, as amended by the California Privacy Rights Act. Subject to applicable exceptions, these rights may include:

• The right to know the categories and specific pieces of personal information we collect, use, disclose, sell, or share;
• The right to request deletion of personal information;
• The right to request correction of inaccurate personal information;
• The right to opt out of the sale or sharing of personal information;
• The right to limit certain uses and disclosures of sensitive personal information; and
• The right not to be discriminated against for exercising applicable privacy rights.

Because US Finance Guides operates as a marketplace and may disclose requested information to third-party providers or partners, some disclosures may be considered a “sale” or “sharing” of personal information under certain state privacy laws.

Notice at Collection for California Residents

We may collect the following categories of personal information: identifiers and contact details; personal and financial information provided in a request; internet and electronic network activity information; approximate location information; and inferences or preferences related to your requested financial product.

We collect this information to operate the Site, process requests, connect consumers with relevant third-party providers, communicate with users, improve services, secure the Site, measure advertising, and comply with legal obligations.

For more detail about our information practices and your choices, please review the sections above.

Children’s Privacy

The Site is not directed to children under 13 years of age. We do not knowingly collect personal information from children under 13. If we learn that we have collected personal information from a child under 13 without appropriate consent, we will take steps to delete it.

Changes to This Privacy Policy

We may update this Privacy Policy from time to time. We will post the updated version on this page and revise the “Last Updated” date. Your continued use of the Site after changes become effective is subject to the updated Privacy Policy.

Contact Us

For questions about this Privacy Policy or our privacy practices, contact:

US Finance Guides

Website: https://www.usfinanceguides.com/

Email: info@usfinanceguides.com